The journal
Practical essays on product strategy, discovery, development, technology, and the work of turning ideas into useful products.
136
Product Strategy
10 min read
Build a private evidence system for product decisions, shared attribution, non-launches, outcomes, and safe cases for interviews, promotion, and self-review.
135
Design & Delivery
9 min read
Trace a change from commit to user evidence, diagnose the five DORA metrics, and design batch size, gates, recovery, and progressive delivery.
134
Product Strategy
9 min read
Choose among build, buy, configure, reuse or defer by testing strategic fit, ownership burden, lock-in and the credibility of your exit.
133
Measurement & Growth
8 min read
Choose counter-metrics, monitoring horizons, thresholds, diagnostics, and stop conditions before a local product win can conceal wider harm.
132
Leadership & Organisation
11 min read
Compare senior IC, people-leadership, and specialist product routes through real work, evidence, organisational context, switching costs, and role boundaries.
131
Design & Delivery
10 min read
Assess flow, learning, technical confidence, decision rights, and improvement evidence without scoring ceremony compliance or comparing teams.
130
Measurement & Growth
9 min read
Diagnose conflicts between research and behavioural analytics by checking population, exposure, units, time and constructs before choosing a follow-up.
129
Leadership & Organisation
9 min read
Preserve the context, alternatives, evidence, assumptions and review triggers behind consequential product decisions without documenting every minor choice.
128
Product Strategy
10 min read
Forecast roadmap delivery with reference classes, probability ranges, scope and dependency sensitivity, ageing signals, and explicit commitment rules.
127
Leadership & Organisation
9 min read
Choose a small early-stage KPI set, define every measure precisely, connect product evidence to runway, and replace metrics when the constraint changes.
126
Discovery & Validation
8 min read
Plan B2B discovery across users, buyers, administrators, security, procurement, and economic owners without treating one voice as the customer.
125
Product Strategy
9 min read
Select a reachable beachhead, price the full switching burden, build a proof ladder, and define evidence for narrowing, stopping, or expanding.
124
Leadership & Organisation
10 min read
Map power and incentives, pre-wire objections, build a coalition, choose an escalation path, and recognise when influence has failed.
123
Leadership & Organisation
11 min read
Test readiness for a leadership transition through direction, delegated authority, people obligations, judgement, and reduced dependence on personal output.
122
Measurement & Growth
12 min read
Design a product KPI dashboard around a named audience, decision cadence, trust state, counter-signals, investigation routes, and recorded action.
121
Leadership & Organisation
11 min read
Use leadership attention to restore missing context, authority, protection, or coordination, then return ownership before presence becomes a gate.
120
Design & Delivery
11 min read
Turn design handoff into a versioned build contract: map authoritative decisions, expose unknowns, test behaviour, and review implementation deltas.
119
Product Strategy
11 min read
A practical product planning system for balancing outcomes, capacity, dependencies, evidence, and commitments while making every change explicit.
118
Design & Delivery
10 min read
Define the smallest operating baseline that lets an early-stage team change, observe, support, and recover a live product without heroics.
117
Product Strategy
13 min read
Turn a platform ambition into a bounded bet about participants, shared capabilities, incentives, governance, evidence, and exit conditions.
116
Leadership & Organisation
11 min read
Design product ownership around recurring decisions, coupled work, explicit dependencies, and the authority teams need before drawing reporting lines.
115
Design & Delivery
11 min read
Map how actors, channels, backstage work, rules, and handoffs produce an outcome, then turn responsibility gaps into research and change decisions.
114
Product Strategy
13 min read
Connect actors, product behaviour, pricing, channels, and cost to serve to find where a business model supports or undermines value.
113
Design & Delivery
11 min read
Design micro-interactions as honest state transitions with clear feedback, accessible status, safe recovery, and performance that survives real conditions.